Bloggers, it’s time to cheer up and have some healthy fight between us. No we are not talking about wrestling; Internet Marketing Journal is hosting blogger Contest for upcoming Web Analytics Wednesday. We want to make it as simple as we can.

Finaly Team of Internet Marketing Journal brings Web Analytics Wednesday Day to Ahmedabad. Internet Marketing Journal (IMJ) was founded by great people. They really work hard and now we are going to enjoy Web Analytics Wednesday to our own Ahmedabad.

Lead Speaker

Ravi Pathak,

Founder & Business Head, Tatvic (Bangalore)

Tatvic is official Google Analytics Authorized Consultant in India and having clients like Make My Trip, Cardekho and other leading portal and some prestigious International clients too.

Venue – Date & Time

14th. April, 2010, 7.00 PM Onwards

Gloria Banquet Hall

1st. Floor, Regency Tower,

Nr. Rahul Tower,

Anand Nagar – Prahlad Nagar 100 ft. Road,

Satellite,  Ahmadabad.

Sponsors for this Event

Lead Sponsor :

YASH Infotech  (Business Partner TATA Communications Ltd.)

Diamond Partners :

InvestPlus : InvestPlus is Personal Finance Software specially Design for Individuals needs.

Datatech Media : Web Development, Design & Internet Marketing Solutions Provider

Byte Technosys Pvt. Ltd. : RIMS, On Site Support, Microsoft Solutions, Web Solutions Provider

Merchandiser Partner :

Infibeam.com : Infibeam.com is a premier online shopping portal of India portal carrying 50 Lac products including Books, DVDs, Cars, Bikes, Mobiles, Cameras, Gifts and many more

Global Supporter : Eric Peterson Founder of webanalyticsdemystified.com

Web is growing with a speed of thousand steps a day. Everyday I found number of new creations, new inventions in plenty of Web Sites. Web Developers are stretching the limits of HTML 4 in each direction. The needs of developers are increasing day by day, they are wishing more better technologies to cater heighten functionalities.

Lets welcome HTML 5, the nascent technology which provides us an opportunity to perform things in different ways. It also improves changeability and reduces cost of development by following stringent rules which helps about how to control all HTML elements and also how to get recovered from errors.

I found some excellent new features introduced by HTML 5, including functions for embedding video, audio, client-side data storage, graphics, and interactive documents. HTML 5 also contains new elements like <nav>, <footer>, <header> and <figure>.

HTML 5 has introduced and heighten a wide range of features including APIs, form controls, multimedia, semantics and structure. Key players like representatives of Mozilla, Apple,Microsoft and Opera and also another range of individuals and organizations have participated in the W3C endeavour with diverse expertise and interest.

Be mentioned that the specification is still a effort in progress and can take some long time to completion. It may be possible that the features we have talk about may get changed in the future. My intention here was only to give a brief introduction about recent features of HTML 5.

Lets find out what HTML 5 has grown up compare to HTML 4.

Structure

New set of elements are introduced by HTML 5, it makes structure of pages more easier. Today variety of common structures, such as columns,headers and footers are included in HTML 4 pages. It is most common to mark up them with div elements, here each of them are getting descriptive class or id.

Audio and Video

HTML 5 has introduced particular tag for Audio and Video. There are <audio> and <video>. In HTML 4 we were not supposed to do it. Lets see how it works:

Here it is for video:

<video src=”video.ogv” controls poster=”poster.jpg” width=”320″ height=”240″>
<a href=”video.ogv”>Download movie</a>
</video>

And here for audio:

<audio src=”music.oga” controls>
<a href=”music.oga”>Download song</a>
</audio>

Now its up to people how can they utilize these new functionalities, I am little satisfied with this new flavor of HTML 5 for now. There may have some modification to make us feel more comfortable, I will be waiting to see; what can they do next ?

Advice before the redesign of the website:

Reason for the remodeling of the website:

A website designing does not represent the real image of the company if it does not reflect future changes in the vision and strategies of the company or whether it is growth in services, the company’s products, changes in management. Websites must be redesigned to provide a tactful vision for the company, products and services to survive in the market.

Before the reform of research:

Get an overview of the current website by constructive analyze website traffic information and feedback from website visitors. Establish focus groups, usability tests, face to face interviews online surveys to learn about the needs and requirements of the targeted audience of website.

Redefine the objectives of the company:

Redefining the strategic objectives of the company, new services and products offered by the business or company so that the new website design shows the true image to the public.

Keep back-up of the old site:

Before the redesign, it is necessary to keep a back-up of the previous site. If the new web design is unable to obtain traffic then the previous site can be recharged.

The work on the content of the website:

Website content is reviewed and revamped the whole web-site is redesigned. The content should be written in line with customers expectations, needs and SEO friendly.

Make professional, creative and attractive web design:

A website with a poor appearance is sure to be eliminated over time as there is less traffic. To survive in the market, the reconstruction of web design is must required. The redesign of the website contributes to the smooth running of the company in the long term. A site using CSS (Cascading Style Sheet) to manage the file can simply change appearance for the future update of a website for data structures and web designer, it is also more SEO friendly. The design of Web site makes it more attractive.

Create a Visitor friendly website:

The website content must be attractive to customers. A web design that fails to meet the needs of users must be reorganized to make it more visitor friendly to collect more and more traffic.

Make an SEO friendly website:

A website design without keyword rich content is buried in the crowd. Designing a website should be redesigned with setting correct keywords so that the robots of search engine can explore the web page easily.

Test for the redesigning:

The redesign will increase or decrease traffic to the web-site. Web analytics website allows you to examine traffic flows. Test ideas and layout of the new design by examining it influence on a small number of target groups and its impact on business statistics and income for some time.

Planning for the promotion of the website:

Email marketing, search engine optimization for website, directories and other websites to help promotion of a website. The redesign of the website contributes to the promotion of the Web site that contributes to the overall success of the business or company.

Bulletin and image:

The images provide a Dynamic Search to the website and add entries to the systematic details. Both images and bulletins are familiar to consumers and SEO friendly.

Link structure:

The Hyper-link structure of a website should be put in place a systematic manner to facilitate the navigation of users from one Web page to another. Unique multiple links pose as an obstacle for both search engines and users.

Use the tool to check the validation of website:

The tool checks the validation of the HTML of each web page. Check the URL http://validator.w3.org/

Website design defines significantly visions of society in the long term and short-term goals. The redesign of the website builds company image and promotes success in the business world.