Microsoft Bing: The Next Generation Search Engine

I was waiting for the both Microsoft Bing and Google Wave, thats why I was used to have daily report about them. Today when I was going through my daily routine, I came to know that Microsoft has introduced the ‘Bing’. As a first visit, the new arrival was really exciting and adventurous. On the home page links of MSN and Windows Live are also provided. One by one I go through its different functionalities and I found some of them quite amazing. There is a setting provided, which allows me to control my search as per my convenience. Then after I felt, let me see how it will compete Google current search engine. I found an analysis conducted by comScore.

The market research firm comScore’s latest analysis says Google has succeed at US search market with leading 64.2 per cent of the searches performed compare with Microsoft’s 8.2 per cent. I can say competition was quite tough. But now Microsoft has revealed its new search engine ‘Bing’. The name ‘Bing’ was finalized by Microsoft chief executive officer Steve Ballmer. It may be an endeavour to compete the lustre of Google. I can say now it will be the diachronic war between Microsoft and Google in internet search market. Microsoft has made a loin attack by introducing their weapon ‘Bing’.

As per company announcement the Bing will initialize to get spread over coming days and will scattered globally on June 3. Steve Ballmer, the chief executive officer of Microsoft have said “Today, search engines do a decent job of helping people navigate the web and find information, but they don’t do a very good job of enabling people to use the information they find.”

Microsoft have said Bing will initially focused on travel, shopping, local business and health regarding search areas where users need more succour in taking proper decision. The Microsoft has miles to go to expand their shares in the market of internet search.

Bing may be the valuable primary step in the long term endeavour to serve fresh creations that allow users to find details faster and utilize them to achieve tasks and have intelligent decision. As google is getting used as a verb now, Microsoft wants next generation to ask for ‘Bing’. The Bing has provided me some excellent services like videos are playable on the current result page. I was not supposed to leave the page as I do normally. In Weather forecast service it provides me five days forecasts which deducts the link to another page. It means Bing is reducing the number of users leaving the site because of certain reasons. There are also some another services but not all I wanted.

Bing comes with the tag line “Bing and Decide”, so It will be better known as Decision Engine rather than Search Engine.

My experience with Bing was hunky-dory and enough lustrous. I hope you too enjoy this new innovation of Microsoft. But I am still finding something best to come which can serve me the exact results and cut-out the rest. I am still having a hope for that, lets see what Google Wave comes with.

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